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Brand Manager Antwerp-Breda

Generations Recruitment
Brussels

Location

Brussels

Full job description

REASON FOR THE VACANCY ?

RELATES TO THE POSITION ?

Brand Manager Antwerp-Breda

PURPOSE OF POSITION ?

RESPONSIBILITIES ?

As a Brand Manager, you are responsible for the management and the growth of your brand into the Benelux market. You are also in charge of the development of the products in order to increase their market shares.

You manage your own brand, budget and contribute to the development and implementation of new market strategies.

You follow the latest trends and the latest developments of the food-processing industry in order to be able to suggest innovative marketing ideas.

You are in charge of:
The different subsidiary brands of the company

The development of the campaigns/promotions/activations in order to increase the penetration

The translation of the executed strategy (multiple consumer touchpoints)

You are in charge of the innovation calendar for the products and the concepts – actively involved in the innovation strategy of the products and in the excution of the new product development

You develop the ATL & BTL communication plans, you implement & activate them

You gather the market trends & consumer trends ; you analyse them ; proactively identify the opportunties and consumer perspectives

You initiate market & consumer research

You manage your own budget

You manage your projects and are in charge of mutlifonctional projects

REQUESTED PROFESSIONAL EXPERIENCE ?

Personal qualities and ski lls

You hold a master degree

You have between 3 to 5 years experience into the FMCG industry – an experience in the confectionnary is a plus

You have experience in strategic marketing plans, NPD processes, marketing-communication & media plannings

You have experience with communication & advertising agencies

You have experience in project management

You have strong communication skills

You are independant, creative, analytical, entrepreneurial, a team-player, reuslts-oriented and are an initiative-taker

You speak fluently Dutch/French (every other language is an asset)

REQUESTED ACADEMIC EXPERIENCE ?

Universitaire long

THE COMPANY OFFERS